As part of the integration of Wi-Fi onboard project Vueling Owned Media have implemented new media assets that creates awareness about the new service in our aircraft.
Once you would be boarding a Wi-Fi available flight you will find:
- Exterior and interior stickers with Wi-Fi logo
- Seatback Ad: a new headrest that communicates easy steps with “How to connect” to Vueling Wi-Fi services + integrated advertising for brands or our own products
- Seatback insert: a laminated flyer in the back pocket of aircraft seats, in front of the passenger, with detailed information about “How to connect” instructions + integrated advertising.
With this new media assets we aim to reach awareness of Vueling Wi-Fi new service, now available in 63 aircraft, and also to atract brands to a new way of advertising on board.